New Chemistry

New Chemistry is a two-person consultancy pairing senior SEO strategy with hands-on technical implementation, with a focus on Webflow sites and AI search. Clients work directly with the founders rather than being handed to junior account managers. The core offerings are a GEO audit that benchmarks how a brand shows up in both Google and AI answer engines, and an ongoing AI Visibility Program that combines traditional SEO fundamentals with optimization for citations across ChatGPT, Claude, Gemini, and Perplexity. The approach treats organic search and AI search as overlapping systems, since LLMs rely heavily on traditional search infrastructure to surface content.